# Session title

From badges to value: Designing meaningful gamified experiences

## Session URL

https://staging.webexpo.net/prague2025/sessions/from-badges-to-value-designing-meaningful-gamified-experiences/

## Session Type

Conference Talk

## Talk Description

Gamification is more than just adding badges and stickers – it's about creating value and motivation to foster long-term user engagement and positive behavioural change. By exploring successful real life examples, Zoltan will discuss successful gamification strategies and efficient game mechanics that every product designer can leverage. In this session, you'll not only learn about best practices in various environments but also cover the psychological principles behind gamification that are essential to know to create meaningful and ethical experiences.





## Tags

Design Thinking & UX, Marketing, Research

## Session Focused on

Web Development: 40%, Design & UX: 100%, Marketing: 100%, Business: 80%

## Session Presenter

Zoltan Kollin

## Session Presenter Bio

Zoltan is a design principal and design manager for IBM Cloud, located in Budapest, with over 15 years of experience in designing digital products and leading design teams. Coming from a UX designer background, his passion is talking and writing about the intersection of design and psychology.

## Session Details

### Date

May 29, 2025 5:00 pm

### Duration

40 Minutes

### Specific Location

Lucerna Cinema

### General Localtion

Lucerna Palace, Prague, Czech Republic