Gamification 101

• What is it about?

  Jan: Gamification is trend of 2012. It's not about Facebook games nor Diablo 3. I will tell you, how can gamification help you, who can profit from it, and how can you leverage it for your own project.

• What will the visitors get from it?

  Jan: Awareness of applicability for their own project and basic instructions how to implement it.

• For whom it is?

  Jan: 1. For B2C business with short sale cycle, which cares about customer loyalty. 2. For interaction designers, who plan to use game mechanics. 3. For everybody, who likes fun!

• What do I presently work at?

  Jan: I explore new ways of employing games to reach higher goals than just having fun.

• Which of my existing achievements do I value the most?

  Jan: The one thing I value the most is people around me. People I had chance to meet and to work with on ambitious projects.

• What would I like to achieve?

  Jan: Inspire more people than just the few around me.

• What do I look forward to at the WebExpo?

  Jan: I am looking forward to meet experts from different fields than the ones I know already.

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